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Haus Labs by Lady Gaga's TikTok connects to the greater beauty community and engages new followers through aesthetic, edu-tainment. Content includes easy-to-follow tutorials, macro applications, aesthetic product shots, and native in-app features, including duets and other interactions with brand founder Lady Gaga.



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Viral Product Demos

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Macro Lip Trends

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Everyday Artistry

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Shade Matching Concealer

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Macro Eyes

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#GRWM Vlog

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#duet with @ladygaga

#stitch with glamzilla

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#duet with @ladygaga

#stitch with @nicoleconsilio

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#stitch with @nbcsnl

#stitch with @kirbiejohnson

high-performance naturals™

tarte's TikTok account has been actively involved on the platform since the ' era' and it's a place where beauty is never boring. The brands massive social success is derived from disruptive story telling, identifying rising trends and seamlessly integrating new in-app features as they update. Content includes viral makeup hacks, hashtag & audio trends, and achieveable artistry looks for the everyday makeup lover .

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New Product Drop

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DIY Beauty

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Things That Make Sense

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Lip Sync GRWM

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Tutorial Series

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Seasonal Lifestyle

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Trending Lip Looks

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Custom Kit Promo

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